Exhibitors
THE SHY GUY
Paris • France
THE SHY GUY is an annual fanzine that showcases nude men through the innovative Eroscope format. Founded in 2020 by Benoît Bethume and Claire Detallante, it redefines masculinity by blending vulnerability with contemporary relevance. The models embody the “boy next door” archetype, making the publication relatable to all demographics. Beyond the fanzine, it features a diverse range of artisanal merchandise that reflects its aesthetic and thematic codes. Ultimately, THE SHY GUY is not just a publication; it is a unique space where everyone can see themselves. Everyone has a shy guy; everyone is a shy guy.